2018 has been quite a year for native advertising and it’s safe to say that the excitement is expected to continue. We got the chance to talk with 30+ experts from all over the globe and get their predictions on what trends 2019 will bring to native advertising.
Among the trends expected:
- Technology will increasingly become a larger part of the industry, providing us better data and tools to create even more engaging and targeted and measurable content.
- Native advertising will continue to become a larger part of marketing, with advertisers embracing and developing strategies around it.
- Content quality will keep improving, both in terms of traditional formats but also through innovative formats, such as AI and VR.
Download your copy of the ebook and get all 39 predictions so you can better plan where to focus your efforts this year.