In this global guide Chad Pollitt takes an overarching look at the entire native advertising technology landscape to create a resource for marketers, media buyers, publishers, communicators, advertisers and ad tech professionals.
In this guide you will learn:
- How to solve problems with today’s native advertising
- Who should own paid content distribution
- Managed services technology
- How to do successful programmatic native advertising
For the findings in this global guide Chad Pollitt scoured the Internet for weeks cataloging and categorizing nearly 300 different vendors from paid social media tools to native virtual reality networks.